DISQUS

David Risley: 9 Simple Tips For Personal Branding

  • Tony Teegarden · 2 months ago
    David, Great points. When I take a look at the points I have just about everyone. I'm lacking on my "brands keywords" and the offline swag. (that would be pretty cool to see someone wearing a TonyTeegarden.com hat haha) So I'm gad you mentioned these.

    I talked about the importance of having a professional blog last night on a show I was invited on. Sure blogging is just a too in the bigger scope of building a business & a brandl, however it's a professional HUB that is the first thing generally people will judge you by.

    Good insights my friend and thank you!
  • TheWealthSquad · 2 months ago
    Great point that you can have a different brand for each site you own. Setting up a site brand is very different than setting up a personal brand. When you are working on your own, you tend to cross the lines pretty often since it can be difficult to think of your site as something separate to yourself.

    Great post. Now I gotta invest in some swag :)
  • Corey Freeman · 2 months ago
    I like the part about the professional photograph. People really respond better when you have a real portrait as opposed to a quick screen-capture or an avatar. Trust building for the win. I actually use my senior pictures for my branding photos.
  • ShannonOD · 2 months ago
    Love these tips - only in the past month have I unified all of my pictures on my social profiles and I already love the difference it has made - it really is a lot easier if my one picture is instantly recognizable!
  • ZK @ Web Marketing Blog · 1 month ago
    Hey Shannon OD

    I think you should also made a logo for yourself which can be your recognition as well ... I am also planning to have one.
  • caseycaddell · 2 months ago
    Thanks David. Great tips. I had not really thought about the common themes between all the different sites and social marketing. Do you have tips on the best inexpensive ways to get swag?
  • Shazzalive · 2 months ago
    I was going to share what I was going to do next; but I just did it instead: I made my blog logo look more professional and also updated my Twitter photo to the one above. I need to get all my social network and other profile pics as the one above to maintain brand continuity and aid people to identify the brand.
  • Nathan Hangen · 2 months ago
    Solid tips, and good to see some actionable items in the list. These are things that many of us could do better.
  • chrisbilotta · 2 months ago
    All great tips.
    One more is to develop your own personal website with a blog. Personal Branding is about communicating your unique difference. What better way to do it than through your own custom site.
  • TheInfoPreneur · 2 months ago
    David fantastic post. Brand image is everything, Coca Cola wouldn't be half as popular if it was called fizzy dark coloured drink!
    Great post
  • Adesoji Adegbulu · 2 months ago
    Good one David.

    I need to do more on these tips and make no 6 and 7 potent.

    Thanks
  • Donny Gamble · 2 months ago
    This is something that a lot of people seem to miss. Most people fail to brand themselves online because they feel that they don't have any value to offer their audience. Everyone has to get out of this mindset and start branding themselves as an expert or authority figure
  • jasonverdelli · 2 months ago
    Dave,

    Great post. These are some of the basic fundamentals that sometimes are forgotten. Consistency in the brand online and offline is crucial for recognition. You hit the nail perfectly. Keep up the good thoughts David!
  • Michele | Logo Branding · 2 months ago
    Thanks a lot for posting. These are very useful when you're heading towards making your own brand or coming up with something for a client of yours.
  • krissy knox · 2 months ago
    I believe all bloggers are branding themselves, whether for the better or for the worse. If you put a bad image out there, you can be remembered for that as much as you will be remembered for a good image. So those who own websites / blogs / forums need to watch how them brand themselves, putting themselves in the most favorable light, as well as presenting themselves in a very special and interesting light, so that they'll be remembered! Another important thing about branding is that an individual or company should consider what he'd like to be remembered MOST for. For instance, if a person or business on Twitter tweets about many, many subjects, it may confust his followers as to his brand. So he must think about how he wants to be branded on Twitter and what his purpose is, and stick to it. Now, as we are not such extremely narrow individuals, I don't believe we have to be completely boxed in and can only talk about one thing on twitter if we are a business or an individual, but I'm saying that perhaps we may not want to talk about 100 different things. We need to narrow our focus down to a few things. If we can't do as such, perhaps we need to get more than one account. We need to consider how others see us, and how we want to be branded. Having said all that, I still believe we don't have to be in a box and only talk about ONE subject -- for instance, if I stol potatoe chips I'd talk about more than potatoe chips. I am a blogger and tweeter that talks about many things! Maybe that's how I brand myself -- diverse! Works for me,, anyway!

    krissy knox : )
    connect w me on twitter:
    http://twitter.com/iamkrissy
  • gr9719 · 2 months ago
    in your " tips for personal branding" you recomend hiring a pro to design a blog. I struggle witht he layout and design. There are so many people who can use wordpress and say they are a pro but are they any that you recomend that are really pros? I would love a refferal so I can get my next blog started out on the right foot. Thanks, Greg

    PS-Thanks for all the great posts, info and inspiration.
  • ZK @ Web Marketing Blog · 1 month ago
    But David there are many new bie who wont able to afford logos, professional website design and own domain.

    Any thoughts and tips for them. I firmly believe that if you are dedicated and active than people will recognise you sooner or later. But after earning you should start to build your image as professional and invest your earned money back to your blog.
  • Ms. Freeman · 1 month ago
    I need to nail down exactly what it is I want to accomplish and how I plan to do it. Right now I am all over the board with my posts. These are great steps and I will definitely be following these as well.

    Geesh you have some really good content over here. I am on to the next post. :)